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Hridoye Mati O Manush is a documentary programme on the contemporary agro-economics and development. The programme was the reformed edition of Mati O Manush, earlier telecasted on BTV, remained on air for 14 years and was immensely popular both among the farmers as well as other common viewers. As Hridoye Mati o Manush, sequel to one of the longest-running television programmes in the country, the Channel i programme completely revived its popularity. Being telecasted for the last eight years, the programme has had more than 678 episodes aired till now. Shaikh Seraj, the presenter of the programme, has become synonymous with the show and in his own words, 'It is not just another television show, it is his passion'. Shaikh Seraj and his show has made a significant contribution in bringing Bangladeshi television closer to mainstream life. Traveling to all corners of the country, and sometimes well beyond, his programme has repeatedly identified success stories in agriculture pointing towards the immense prospects in the sector.