Kenyans now able to transfer money by text

SHOTLIST : Ongata Rongai, Nairobi - 2 April 2007 1. Wide of Safaricom building 2. Close up of M-Pesa sign 3. M-Pesa agents at counter 4. Man sending a text message 5. Street scene Limuru - 4 April 2007 7. Various of phone agent 8. Agent sending text, setting up M-Pesa 9. Man in Matatu van driving past Nairobi Central Business District - 4 April 2007 10. Various of Financial Advisor for Financial Sector Deepening, David Ferrand working at his desk 11. SOUNDBITE: (English) David Ferrand, Financial Advisor for Financial Sector Deepening (FSD) "I think there is very little doubt that the mobile phone revolution in Kenya is transforming the economy, I think it is transforming society. If you think back five years we probably had the order of 2 - 3000 lines in the country, now I think the estimates are 7-8 million. Now that's an extraordinary change in the level of connectedness that's going on in society." 11. Person texting on mobile phone 12. Man speaking on mobile phone Ongata Rongai, Nairobi - 2 April 2007 14. M-pesa rural agent counter with customer 15. Close up of customer with M-Pesa sign in background 16. Man counting money 17. Close up of M-Pesa customer Daniel Rohio saying his number 18. Daniel handing money over to the agent 19. SOUNDBITE: (English) Daniel Rohio, M-Pesa customer : "At first, I used to use these buses maybe something like Linear or Akamba, as a means to send money to my people and its quite expensive if I may say, and it's also time consuming. Because If I wanted to send money to my mum at a particular time or my grand mother she can not receive that money now, she will have to wait for maybe at least one day or two days. So I have found M-Pesa a little bit easier to send money to them right now." Nairobi - 5 April 2007 20. Town centre mobile counter 21. Street scene 22. Agent with M-Pesa sign in the foreground 23. Customer filling in application with ID card 24. Close up of customer writing 25. Text message coming through on mobile phone 26. Agent giving cash to customer over the counter 30. Nairobi street, women carrying packages on heads 31. People sitting on wall in lunch hour Limuru - 4 April 2007 32. Various of tea workers picking tea 33. SOUNDBITE: (Swahili) Eluid Chai Mbeka, Tea Plantation worker : "When using M-Pesa to send money home, rather than a Matatu it is cheaper. If you send money with Matatu it is costly, but with M-Pesa money goes quickly and reaches the family in time." 34. Agent answering phone with customer Ongata Rongai, Nairobi - 2 April 2007 35. Mobile phones for sale in the counter 36. Men sorting beans, tilt to Tricom mobile shop Nairobi - 5 April 2007 37. Safaricom call centre 38. Call centre worker with headset 39. Safaricom House and Financial Director of Safaricom Les Bailles walking into building 40. Bailles walking through barrier into work building 41. SOUNDBITE: (English): Les Bailles, Financial Director of Safaricom : "We see that the next step will be international remittances, such that a Kenyan living in London can go into an agent there, they can deposit cash, that can then be transferred very much the same as M-Pesa, through to a virtual account here for that person then to be able to withdraw that cash." 42. Bailles entering the lift with colleagues 43. SOUNDBITE: (English): Les Bailles, Financial Director of Safaricom : "That aspect of international remittances we believe is a huge business and by using the M-Pesa service for that, not only will it be considerably cheaper than the current services that are offered, but also much quicker as well. Because it works on SMS it is almost instantaneous." 44. Agent counting money 45. Matatu stand, people waiting 46. Close up shot of mobile phone screen LEAD IN : You can license this story through AP Archive: http://www.aparchive.com/metadata/youtube/1aabc4d06b700777c08bb32c2e46b922 Find out more about AP Archive: http://www.aparchive.com/HowWeWork