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You'll never look at a down jacket or duvet in the same way after watching this shocking video, which shows how birds are "live-plucked" over and over again on Chinese farms that are connected to major international brands. Terrified birds struggle and cry out in pain as workers rip out their feathers. Eyewitnesses also saw sick and injured chicks abandoned to a slow and prolonged death. Read more about the investigation: http://petauk.org/liveplucking. Eighty per cent of the world's down comes from China, and even suppliers producing so-called "responsibly sourced" down are allowed to buy and sell down from live-plucked birds. So if you buy down-filled items, you could be supporting this cruelty. Please help birds by choosing not to buy down! Visit PETA's website for information about the many warm and cosy cruelty-free options that are available instead: http://peta.org.uk.