Helping Cotton Farmers Produce More in India's Vidarbha Region
The Monsanto team launched Project V-Care in India's Vidarbha region to help farmers establish better crop management by teaching them new and improved farming practices and developed a Farmer's Friends network, where each farmer contacts 50 additional farmers to grow the knowledge. More than 12,500 farmers now participate and farmers in the region are reporting record increases in cotton yield and earnings.
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