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"This is huge. This is overwhelming. This is far bigger than anything you'd find in the UK or Europe." Philip visits 'Farm Number 21' -- just one industrial unit belonging to China's biggest pig producer; he struggles to come to terms with the sheer scale of this single farm. Over a three-year period Philip Lymbery (CEO of Compassion in World Farming) has travelled the world bearing witness to the hidden cost of cheap meat and the devastating impact of factory farming -- on people, animals and our planet. The findings of this journey are brought together for the very first time in Farmageddon (published by Bloomsbury). Farmageddon is now available to order online and in all good bookshops: http://www.amazon.co.uk/gp/product/1408846446/ref=as_li_tf_tl?ie=UTF8&camp=1634&creative=6738&creativeASIN=1408846446&linkCode=as2&tag=compinworlfar-21 Help us stop factory farming. Join Compassion in World Farming today: http://www.farmageddon.co/farmageddon/take-action