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Discussion about the power of the consumer to create global change through a daily cup of coffee, chocolate bar or banana. Fair Trade USA President & CEO Paul Rice engages in a lively discussion with farmers from Costa Rica, Indonesia, Kenya and Peru about how Fair Trade has benefited their families, their communities and the environment. Host: Paul Rice, President & CEO, Fair Trade USA Panelists: Wendy Campos Barboza, CoopeTarrazú, Costa Rica Armia Shikin Mandago, Permata Gayo Cooperative, Indonesia Raymond Gitau Wanyugi, Ndumberi Coffee Growers Society, Kenya Isaac Zúñiga Aguilar, Cooperativa Agraria Industrial Naranjillo, Peru World Fair Trade Day is Saturday, May 14 and supporters are working hard to Wake Up the World to the benefits of Fair Trade. Fair Trade provides a vehicle for tremendous impact on the lives on more than 1.2 million farmers and their family members. Through Fair Trade, many farming organizations have been able to forge better business opportunities and cut out intermediaries. Fair Trade premiums that provide community development funds help enable cooperatives and associations to invest in their communities when they lack economic opportunities.